Lacek.com

Experience = Patient Loyalty in Health Systems

WEBTess MacGibbon is director of Thought Leadership & Health Care at The Lacek Group, a Minneapolis-based, data-driven loyalty, experience and customer …

Actived: 6 days ago

URL: https://thinking.lacek.com/blog/2021/6/8/engagement-experience-patient-loyalty-in-health-systems

Loyalty in Health Care: The Time Is Now

WEBThis white paper uncovers opportunities to create long-term relationships across health sectors through proven loyalty strategies. COVID-19 laid bare, in the …

Category: Health Go Health

Is Paid Loyalty Right for Your Brand

WEBFee-based loyalty programs set some brands apart from their competitors and cement their members’ long-term loyalty. Explore whether a paid loyalty model is …

Category: Health Go Health

In the Media — The Lacek Group

WEBNow or never: Time-tested strategies that will drive patient loyalty medcity News why patient loyalty in health care matters: why now and how to get started

Category: Health Go Health

health care — Blog — The Lacek Group

WEBIn this second blog of the series, we look at how brands can execute an effective tier strategy, and when—or at what point in the customer journey—to recognize …

Category: Health Go Health

Engagement + Experience = Patient Loyalty in Health Systems

WEBThe concept of loyalty in healthcare started popping up in niche publications around 2016 and soon gained traction in more mainstream healthcare media, including …

Category: Health Go Health

For Brands, Perception Is Reality

WEBBrands whose customer perceptions are deeply entrenched, and rooted in emotional connection, are better positioned to withstand criticism in the event of a crisis …

Category: Health Go Health

Building Brand Devotion The Lacek Group

WEBThe Lacek Group, founded in 1993, got its start building engagement and loyalty programs for global brands in the travel industry. Today we work across a broad range of …

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healthcare — Blog — The Lacek Group

WEBGenuine brand loyalty comes from a deeper connection and a sense of shared values. For many consumers, commitment to the environment—that is, embracing sustainable …

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health systems — Blog — The Lacek Group

WEBIn a quickly-moving consumer landscape where customer expectations are higher than ever, brands are discovering human-centered design—an approach that places …

Category: Health Go Health

Offering Convenience and Compassion

WEBCustomers aren’t wishing for in-box clutter right now. They may, however, be receptive to receiving tips on safer ways to connect with their favorite brands or …

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Gen Z and Loyalty — The Lacek Group

WEBGen Z operates in a state of constant creative curation and collaboration. Nearly 80% of Gen Zers participate in at least one creative activity offline — drawing, …

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Insights & Publications The Lacek Group

WEBFeatured Next-Gen Engagement Marketing April 23, 2024. An estimated 20% to 70% of customer relationship management (CRM) projects either fail to improve company …

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Five Brand To-dos to Ensure Customer Loyalty During a Crisis

WEBYou’ve likely already sent out a communication to customers, acknowledging the pandemic; recognizing their worries; and explaining that you care about their safety …

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Insights & Publications The Lacek Group health systems

WEBFeatured 2024 Trends: Building Brand Devotion January 25, 2024. Our experts dusted off their crystal balls (which is to say, they mined decades of combined insights and …

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6 Things Travel Loyalty Programs Should Do Now

WEBOver the past year, we’ve experienced the most dramatic and sustained slowdown in travel in modern history. The pandemic forced business and leisure …

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Avoiding Travelers' COVID Triggers — The Lacek Group

WEBThe Lacek Group Travel Quartet. October 5, 2021. Blog

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Communities Rally for Brands that Help Others

WEBBring on a crisis like this pandemic and it seems that every brand mentions community . Impressively, many brands are going way beyond these words, …

Category: Health Go Health

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