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HEALTHY SNACKS: WHAT MATTERS TO SNACKING CONSUMERS

WebIn recent years, snacking has received a better reputation, with both dietitians and doctors touting the benefits of healthy snacks as part of a balanced diet. …

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URL: https://www.lab42.com/blog/healthy-snacks-infographic

Yogurt innovations to drive differentiation

WebThere are a couple of big trends in the individual sized yogurts market: Demand is increasingly driven by health-conscious consumers who consume yogurt as …

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[REPORT] WHAT REALLY MATTERS TO HEALTHCARE CONSUMERS

WebWith healthcare coverage going into effect earlier this month under the Affordable Care Act, government officials have released some details about how many …

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Diving deeper into consumer preferences in plant-based food

WebFrequency of purchase and consumption. · Most purchase plant-based meat a few times a month or less. · Most consume plant-based meat once a week or more. …

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Five steps to help you think through the Brand Equity process

WebSetting up a Brand Equity Study – 5 Rules of Thumb. 1. Clearly articulate the Category Definition. 2. Determine the appropriate Audience and Sample Size. 3. Define …

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A PATIENT LOOK AT HEALTHCARE — Lab42 Research

WebIn our latest Lab42 market research study and infographic , we spoke to consumers about their current healthcare habits and hiccups. With healthcare costs on …

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The Usefulness of Brand Equity Research — Lab42 Research

WebTools like Brand Equity studies are still very useful. A Brand Equity study can supplement the data you have from all your digital sources so you can have a more …

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Yoplait or chobani

WebIn addition, more than a third of these consumers (35%) indicate they buy Yoplait most often, much higher than any other brand. Chobani is the second strongest …

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AI & Human Creativity in Content: An Insightful Study

WebIn recent months, we have witnessed an increase in the fascination surrounding the utilization of artificial intelligence (AI) across various domains, for both …

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Exploring Plant-Based Alternatives: Market Insights & Consumer

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Mastering Consumer Segmentation Research — Lab42 Research …

WebExamples of Insights GAINED from Segmentation STUDIES. In each of these areas, segmentation studies provide critical insights that can guide businesses in refining …

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Make your brand equity studies more actionable

WebUsing correlations to streamline brand perceptions One of the most important insights a Brand Equity study can provide is how consumers perceive a brand and …

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COVID-19 and its effects on research — Lab42 Research Insights

WebClick here to download the video from Lab42's Webinar: COVID-19 and its effects on research - communal learning while social distancing. No doubt, the sudden, …

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Quant-Qual Research: Deeper B2B/B2C Insights — Lab42 Research …

WebWe’ve got some exciting news to share! Lab42 has officially launched our Qual-Quant mixed methodology research solution. This new approach combines the …

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