Glasscanopy.com

HCP Advertising, Part 1: Understanding Healthcare Marketing …

WebThis is part 1 of our 5-part series about HCP advertising and marketing. This part covers healthcare marketing segmentation for your target audiences. Part 2 explains …

Actived: 8 days ago

URL: https://glasscanopy.com/healthcare-marketing-segmentation/

Medical Marketing SEO: Using SEO to Target Doctors and …

WebMedical marketing SEO is just one part of a larger marketing strategy. We recommend combining SEO with paid campaigns, mid-funnel nurture, and direct calls to …

Category: Medical Go Health

Healthcare IT Marketing Strategies: Finding and Targeting the …

WebIn healthcare, marketing enterprises try to target doctors directly, the healthcare organizations they are a part of, or the individuals that make decisions for the …

Category: Health Go Health

HCP Marketing, Part 2: Healthcare Content Development

WebThis is part 2 of a 3-part blog series all about HCP marketing. Part 1 reviews segmentation and messaging, this part reviews content development, and part 3 covers …

Category: Health Go Health

Marketing to Doctors, Part 1: Lead & Content Generation

WebMaintaining these reps in the field isn’t cheap, either—the average pharmaceutical rep costs $160,000/year in fully loaded costs to make his or her rounds. …

Category: Health Go Health

HCP Marketing, Part 1: Understanding HCP Segmentation for

WebThis is part 1 of a 3-part blog series all about HCP marketing. This part reviews segmentation and messaging. Then part 2 reviews content development, …

Category: Health Go Health

Marketing to Doctors, Part 4: Lead Generation

WebListen to this post: Marketing to Doctors, Part 4: Lead Generation. 00:00 30:52. According to the Kaiser Family Foundation, there are just over 1 million active …

Category: Health Go Health

Marketing to Doctors Messaging and Segmentation

WebMarketing to Doctors: A How-To Guide for Marketing Executives of All Levels. 1. Tightly define your audience. At glassCanopy, we often say that we “market to …

Category: Health Go Health

Cardiology Advertising: Digital Marketing to Cardiologists

WebIn cardiology, it is particularly important to look at age relative to the shifts in the coming workforce. According to the 2022 MedAxiom compensation survey, there are …

Category: Health Go Health

Dermatology Advertising: Digital Marketing to Dermatologists

WebA 2021 study looked at the gender gaps in dermatology and found the following: The percentage of female dermatologists in each state ranges from 18.4% to …

Category: Health Go Health

Marketing to Doctors

Web3 The point here is not just to avoid reunions whenever possible, but that when marketing to doctors, you must treat the profession as important. Because if you value human life, it is.

Category: Health Go Health

Marketing Technology for Healthcare

WebGreat lead gen campaigns combine sophisticated targeting, customization, and enticing offers. Our approach to “standard” lead gen is more akin to Account Based

Category: Health Go Health

Marketing to Dentists: How to Market to Dentists

WebIn 2022, dental practice owners and partners made an average of $289,550, and associate/employee dentists made an average of $195,800. Compared to previous …

Category: Health Go Health

Marketing to Health Systems and Physicians

Webfocus on very niche B2B audiences with highly specific criteria for both company characteristics and prospect titles. We utilize a variety of platforms and targeting …

Category: Health Go Health

Marketing to Physicians and Healthcare Systems

WebClient: Cooperative of American Physicians What they do: Provide malpractice insurance to physicians in California Summary: An eBook and printable checklist to help physicians …

Category: Health Go Health

About Lead Generation and Digital Marketing

WebglassCanopy is a specialized B2B marketing agency based in San Francisco. We market hard-to-describe products to hard-to-find audiences through content marketing and …

Category: Health Go Health

Marketing to Healthcare Providers

WebClient: Cambridge Brain Sciences What they do: Provide an online digital cognitive assessment platform Summary: A discussion on how cognitive health should be …

Category: Health Go Health

Marketing to Healthcare Providers Campaign Samples

WebGreat lead gen campaigns combine sophisticated targeting, customization, and enticing oers. Our approach to “standard” lead gen is more akin to Account Based

Category: Health Go Health

Marketing Technology for Healthcare

WebClient: Mahana Therapeutics What they do: App-based prescription digital therapeutics Summary: An eBook campaign that provides an overview of prescription digital …

Category: Health Go Health

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