Blog.gwi.com

Charting Women’s Health Trends In 2024 GWI

In the US, women’s concerns about their personal health have climbed 25% since Q2 2020. This upward curve is particularly noticeable among Black/African American and Hispanic women. These groups often face disproportionate challenges with issues such as maternity care. 1. Women are looking to female-centric health brands.

Actived: 9 days ago

URL: https://blog.gwi.com/trends/womens-health-trends/

Wellness Trends To Have On Your Radar In 2024

WEBSince the end of 2020, we’ve seen upticks in various health conditions, with more Americans saying they’ve experienced or are currently experiencing chronic or …

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Social media and the changing healthcare industry

WEBSocial is a key shortcut to health and lifestyle advice, but serious topics are treated differently. Almost 1 in 4 said they turn to social media when researching …

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The Biggest US Consumer Trends for 2023

WEBThis year we’re introducing five US trends that we’re convinced will shape the lives of American consumers in 2023. Each topic has data from our unique data sets, …

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Food for thought: A deep-dive into consumer diet preferences

WEBOur data shows that regardless of consumer diet preferences, sustainable packaging should be brands’ top priority. It’s desired by 58% of meat-free consumers …

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What People Think Of The Body Positivity Movement

WEBWhat people think about body positivity. Body positivity is helping the fashion industry meet its inclusivity goals, but it could be executed even better. The movement …

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What Gen Z really think and why you should care

WEBIn the US, the number of Gen Z who say they experience stress regularly/often has increased by 26% since Q2 2020, with feelings of anxiety also …

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Wearable Tech & Consumers' Wellbeing

WEBWellness is front-of-mind for consumers. Globally, usage of health and fitness apps is on the rise. In 2012, 11% of internet users said they used a health and …

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Mental health: what people expect from businesses

WEBFirst off, support for mental health messaging in ads varies widely by age, market, and income level. Gen Z lead the way for supporting this at 73%, dropping to a …

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Veganuary 2021: the trend feeding a lifestyle change

WEBAs of Q3 2020, around 1 in 4 global internet users say they’re interested in either vegan or vegetarian foods – a 17% increase since 2018. Over 500,000 people …

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16 of the best marketing campaigns to know in 2024 GWI

WEB2. Flo Health. Flo Health is the world’s most popular female health app. Over 300 million women have downloaded Flo, and 55 million use it on a monthly basis.. …

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Statistics on the Future of Fast Food

WEBLike many things, the future of fast food will be shaped by changes brought to the consumer mindset by COVID-19. Health-consciousness will be a big part of that. …

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Top 5 Social Issues US Consumers Care About

WEBWith 91% of NFL fans saying that looking after mental health is somewhat or very important, getting the conversation going is crucial. 2. Diversity, equity, and …

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5 Mental Health Campaigns That Are Making A Difference – GWI

WEBIn any given week in the UK, 1 in 6 people report experiencing a mental health problem like anxiety and depression. On a global scale, the World Health …

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Persona spotlight: the modern insurance buyer

WEBAPAC’s most distinctive type of insurance is life insurance, with insurance buyers twice as likely as the average to have purchased this in the last 3-6 months. And …

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The biggest COVID-19 trends that are here to stay

WEBOn May 5th 2023, the World Health Organization officially declared the end of Covid-19 as a global health emergency. This closed a chapter that began in January …

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18 US market research companies for leading consumer insights

WEB5. Nielsen. A global media leader specializing in TV, video, and radio audience and data analytics. Location: New York, USA (with additional global offices) …

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The Next Gen:Stats & Data on Kids' Relationship with Video …

WEBThe key takeaway is that gaming is a closely integrated, regular part of kids’ lives. Just over 70% of gamers aged 8-15 say they play video games most days or every …

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